{"id":2347,"date":"2023-01-03T20:53:48","date_gmt":"2023-01-03T23:53:48","guid":{"rendered":"https:\/\/capsexpress.com.br\/blog\/?p=2347"},"modified":"2024-07-18T15:33:20","modified_gmt":"2024-07-18T18:33:20","slug":"7-beneficios-site-wordpress","status":"publish","type":"post","link":"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/","title":{"rendered":"7 benef\u00edcios de possuir um site WordPress. Descubra agora porque vale a pena utilizar  o WordPress"},"content":{"rendered":"\n<p>Em 2018, uma pesquisa foi realizada pela Hubspot e teve como conclus\u00e3o que empresas que possuem um site ou blog possuem 55% visitantes do que as empresas que n\u00e3o tem. E o que isso tem a ver com benef\u00edcios de um site WordPress?<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Beneficios-de-possuir-um-site-Wordpress-1024x576.webp\" alt=\"Benef\u00edcios de possuir um site WordPress\" class=\"wp-image-2351\" srcset=\"https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Beneficios-de-possuir-um-site-Wordpress-1024x576.webp 1024w, https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Beneficios-de-possuir-um-site-Wordpress-300x169.webp 300w, https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Beneficios-de-possuir-um-site-Wordpress-768x432.webp 768w, https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Beneficios-de-possuir-um-site-Wordpress.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">WordPress \u00e9 a ferramenta de cria\u00e7\u00e3o de sites mais utilizada no mundo.<\/figcaption><\/figure>\n\n\n\n<p>O WordPress \u00e9 a ferramenta de cria\u00e7\u00e3o de sites mais comum utilizada atualmente pelas empresas, e voc\u00ea que possui um neg\u00f3cio precisa de um site para alcan\u00e7ar mais visitantes, correto?&nbsp;<\/p>\n\n\n\n<p>Portanto, como voc\u00ea precisa de um site, \u00e9 ideal que seja de f\u00e1cil cria\u00e7\u00e3o, acessibilidade, navega\u00e7\u00e3o e possua outros crit\u00e9rios e benef\u00edcios. Neste artigo vamos te mostrar 7 benef\u00edcios de possuir um site WordPress.&nbsp;<\/p>\n\n\n\n<p>Aqui voc\u00ea vai entender porque vale a pena utilizar o WordPress para o site do seu neg\u00f3cio, em outras palavras, como ele vai facilitar o desenvolvimento do seu site e como vai te ajudar com os benef\u00edcios que vamos listar aqui a manter seu neg\u00f3cio no ar atrav\u00e9s do <a href=\"https:\/\/capsexpress.com.br\/blog\/marketing\/isaceugenio\/5-beneficios-de-possuir-um-site-proprio-para-o-seu-negocio\/\" target=\"_blank\" rel=\"noreferrer noopener\">site pr\u00f3prio<\/a>.<\/p>\n\n\n\n<p>E j\u00e1 te adiantamos aqui que n\u00e3o \u00e9 preciso saber t\u00e9cnicas de programa\u00e7\u00e3o para utilizar o WordPress, muito pelo contr\u00e1rio, o WordPress \u00e9 de f\u00e1cil instala\u00e7\u00e3o e utiliza\u00e7\u00e3o.<\/p>\n\n\n\n<p>Continue a leitura deste artigo para descobrir porque o WordPress \u00e9 a ferramenta ideal para a cria\u00e7\u00e3o do seu site e tenha uma \u00f3tima leitura!<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sum\u00e1rio<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#O_que_e_WordPress\" >O que \u00e9 WordPress?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#Beneficios_do_WordPress\" >Benef\u00edcios do WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#1_%E2%80%93_O_WordPress_e_gratuito\" >1 &#8211; O WordPress \u00e9 gratuito<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#2_%E2%80%93_E_de_facil_configuracao\" >2 &#8211; \u00c9 de f\u00e1cil configura\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#3_%E2%80%93_O_WordPress_e_responsivo\" >3 &#8211; O WordPress \u00e9 responsivo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#4_%E2%80%93_Possui_diversos_temas_gratuitos_e_pagos\" >4 &#8211; Possui diversos temas gratuitos e pagos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#5_%E2%80%93_O_WordPress_e_compativel_com_diversos_plugins\" >5 &#8211; O WordPress \u00e9 compat\u00edvel com diversos plugins<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#Voce_sabe_o_que_sao_plugins\" >Voc\u00ea sabe o que s\u00e3o plugins?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#6_%E2%80%93_Facilita_a_otimizacao_para_SEO\" >6 &#8211; Facilita a otimiza\u00e7\u00e3o para SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#7_%E2%80%93_Possui_atualizacoes_de_seguranca\" >7 &#8211; Possui atualiza\u00e7\u00f5es de seguran\u00e7a<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/capsexpress.com.br\/blog\/7-beneficios-site-wordpress\/#Conclusao\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"O_que_e_WordPress\"><\/span>O que \u00e9 WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O WordPress foi criado em 2003 com o intuito de facilitar o desenvolvimento e cria\u00e7\u00e3o de sites.&nbsp;<\/p>\n\n\n\n<p>Acontece que anteriormente, a cria\u00e7\u00e3o e desenvolvimento de sites eram bastante limitadas \u00e0 quem sabia programar e desenvolver um site, ent\u00e3o, se voc\u00ea desejasse que seu neg\u00f3cio possu\u00edsse um site naquela \u00e9poca, era necess\u00e1rio algu\u00e9m com bastante conhecimento na \u00e1rea para desenvolver seu site.<\/p>\n\n\n\n<p>Com o passar do tempo, a demanda por sites aumentou cada vez mais, mas nem todas as pessoas que precisavam de um site conseguiam desenvolv\u00ea-lo, com isso surgiu o WordPress.<\/p>\n\n\n\n<p>O WordPress \u00e9 um <em>Content Management System (CMS)<\/em>, em portugu\u00eas Sistema de Gerenciamento de Conte\u00fado. Isso significa que o WordPress, por ser um CMS, traduz de forma simplificada atrav\u00e9s de comandos f\u00e1ceis o que um programador faria.<\/p>\n\n\n\n<p>Como dizemos, antes do surgimento do WordPress era necess\u00e1rio ter conhecimentos de programa\u00e7\u00e3o para programar um site e coloc\u00e1-lo no ar.<\/p>\n\n\n\n<p>Com o surgimento do WordPress isso mudou devido ao fato de ser um CMS, facilitando a cria\u00e7\u00e3o de sites para pessoas que n\u00e3o possuem determinados conhecimentos para a cria\u00e7\u00e3o e desenvolvimento dos mesmos.<\/p>\n\n\n\n<p>O WordPress exclui a cria\u00e7\u00e3o de sites do absoluto zero e transforma-a para algo simples e eficaz.&nbsp;<\/p>\n\n\n\n<p>Atualmente, o WordPress \u00e9 respons\u00e1vel por 43% dos sites no mundo, sendo o Sistema de Gerenciamento de Conte\u00fado (CMS) e plataforma de cria\u00e7\u00e3o e constru\u00e7\u00e3o de sites mais utilizada no mundo!<\/p>\n\n\n\n<p>J\u00e1 sabendo o que \u00e9 WordPress, vamos aos 7 benef\u00edcios de possuir um site WordPress.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Beneficios_do_WordPress\"><\/span>Benef\u00edcios do WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E2%80%93_O_WordPress_e_gratuito\"><\/span>1 &#8211; O WordPress \u00e9 gratuito<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>N\u00e3o \u00e9 preciso pagar absolutamente nada para utilizar o WordPress, \u00e9 totalmente gr\u00e1tis bem como as atualiza\u00e7\u00f5es.<\/p>\n\n\n\n<p>O que voc\u00ea precisa \u00e9 de pagar para possuir uma hospedagem do seu site, mas para utilizar o WordPress n\u00e3o se paga nada.<\/p>\n\n\n\n<p>Al\u00e9m de ser gr\u00e1tis, o WordPress \u00e9 uma ferramenta <em>Open Source, <\/em>ou seja, \u00e9 uma plataforma de c\u00f3digo aberto onde desenvolvedores trabalham para o constante aprimoramento e melhoria.<\/p>\n\n\n\n<p>Um software Open Source como o caso do WordPress possui c\u00f3digo aberto e pode ser visualizado por qualquer pessoa, e dessa forma o WordPress n\u00e3o possui licen\u00e7as pagas de uso nem burocracias para sua utiliza\u00e7\u00e3o.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E2%80%93_E_de_facil_configuracao\"><\/span>2 &#8211; \u00c9 de f\u00e1cil configura\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>O WordPress \u00e9 de f\u00e1cil instala\u00e7\u00e3o e configura\u00e7\u00e3o. Na plataforma em que voc\u00ea hospedar seu site, h\u00e1 a op\u00e7\u00e3o de instala\u00e7\u00e3o do WordPress atrav\u00e9s do Cpanel da plataforma (varia de plataforma para plataforma de hospedagem, mas n\u00e3o foge disso).<\/p>\n\n\n\n<p>Geralmente localizado no campo de \u201csoftwares\u201d no Cpanel, h\u00e1 a op\u00e7\u00e3o de instala\u00e7\u00e3o do WordPress. Basta clicar no \u00edcone do WordPress e seguir os passos para a instala\u00e7\u00e3o, \u00e9 r\u00e1pido e f\u00e1cil.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" width=\"752\" height=\"547\" src=\"https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Instalacao-Wordpress-Campo-de-softwares.jpg\" alt=\"\" class=\"wp-image-2348\" srcset=\"https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Instalacao-Wordpress-Campo-de-softwares.jpg 752w, https:\/\/capsexpress.com.br\/blog\/wp-content\/uploads\/2023\/01\/Instalacao-Wordpress-Campo-de-softwares-300x218.jpg 300w\" sizes=\"(max-width: 752px) 100vw, 752px\" \/><figcaption class=\"wp-element-caption\">WordPress localizado no campo de softwares.<\/figcaption><\/figure>\n\n\n\n<p>A configura\u00e7\u00e3o do WordPress tamb\u00e9m \u00e9 f\u00e1cil, n\u00e3o necessita de programa\u00e7\u00e3o e de c\u00f3digos, \u00e9 totalmente intuitiva, contudo, a configura\u00e7\u00e3o depende de como voc\u00ea ir\u00e1 desenvolver o seu site, como voc\u00ea \u201cquer a cara dele\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%E2%80%93_O_WordPress_e_responsivo\"><\/span>3 &#8211; O WordPress \u00e9 responsivo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Outro benef\u00edcio de possuir um site WordPress \u00e9 a responsividade.<\/p>\n\n\n\n<p>Atualmente os usu\u00e1rios acessam sites em sua grande maioria por dispositivos m\u00f3veis, sendo o mais utilizado o celular, e no Brasil, 71 milh\u00f5es de Brasileiros acessam a internet atrav\u00e9s do celular.<\/p>\n\n\n\n<p>Por ser uma ferramenta com design responsivo, quem navega pelo seu site atrav\u00e9s de um celular ou de qualquer outro dispositivo que acessa a internet n\u00e3o ter\u00e1 dificuldades para navegar.<\/p>\n\n\n\n<p>A responsividade deve ser levada em conta na hora da cria\u00e7\u00e3o de um site, e o WordPress possui essa resposta a diferentes dispositivos.<\/p>\n\n\n\n<p>No momento em que voc\u00ea trabalhar no design do seu site, basta configurar atrav\u00e9s do pr\u00f3prio WordPress a responsividade.<\/p>\n\n\n\n<p>Essa responsividade tamb\u00e9m anda lado a lado com o tema (template) do seu site, em outras palavras a cara do seu site, e por isso atrav\u00e9s do WordPress \u00e9 poss\u00edvel configurar o tema para ser responsivo em diversos dispositivos.<\/p>\n\n\n\n<p>E fique tranquilo(a), voc\u00ea ver\u00e1 sobre os temas a seguir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%E2%80%93_Possui_diversos_temas_gratuitos_e_pagos\"><\/span>4 &#8211; Possui diversos temas gratuitos e pagos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>O tema do site \u00e9 o visual do site, pense que para um carro o conte\u00fado seria seus atributos mec\u00e2nicos e a carroceria, o design do exterior desse carro seria o tema.<\/p>\n\n\n\n<p>Seu site ou blog precisa de conte\u00fados, mas de que valem os conte\u00fados se o primeiro contato visual que o visitante tem n\u00e3o \u00e9 atrativo?<\/p>\n\n\n\n<p>O WordPress possui em seu cat\u00e1logo de temas diversos temas gratuitos que voc\u00ea pode instalar de forma f\u00e1cil e utilizar, possui tamb\u00e9m temas pagos que, caso voc\u00ea deseje adquirir um tema pago diretamente do WordPress, \u00e9 s\u00f3 compr\u00e1-lo atrav\u00e9s do pr\u00f3prio WordPress e realizar a instala\u00e7\u00e3o.<\/p>\n\n\n\n<p>No <a href=\"https:\/\/br.wordpress.org\/themes\/\" target=\"_blank\" rel=\"noreferrer noopener\">cat\u00e1logo de temas do WordPress<\/a> h\u00e1 mais de dez mil temas gratuitos.<\/p>\n\n\n\n<p>E indo mais al\u00e9m, \u00e9 poss\u00edvel comprar temas fora do banco de temas do WordPress e instal\u00e1-lo no seu site.<\/p>\n\n\n\n<p>Funciona da seguinte maneira, voc\u00ea acha um tema desenvolvido por algu\u00e9m ideal para o seu site, voc\u00ea pode comprar este tema e colocar o arquivo do tema no WordPress do seu site e realizar a instala\u00e7\u00e3o.<\/p>\n\n\n\n<p>Ap\u00f3s, basta configurar o tema, como cores, fontes, tamanho das fontes, imagens e outras partes visuais. Com tudo configurado seu site est\u00e1 de cara pronta!<\/p>\n\n\n\n<!-- Begin Brevo Form -->\n<!-- START - We recommend to place the below code in head tag of your website html  -->\n<style>\n  @font-face {\n    font-display: block;\n    font-family: Roboto;\n    src: url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/normal\/normal\/7529907e9eaf8ebb5220c5f9850e3811.woff2) format(\"woff2\"), url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/normal\/normal\/25c678feafdc175a70922a116c9be3e7.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 600;\n    src: url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/medium\/normal\/6e9caeeafb1f3491be3e32744bc30440.woff2) format(\"woff2\"), url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/medium\/normal\/71501f0d8d5aa95960f6475d5487d4c2.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 700;\n    src: url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/bold\/normal\/3ef7cf158f310cf752d5ad08cd0e7e60.woff2) format(\"woff2\"), url(https:\/\/assets.brevo.com\/font\/Roboto\/Latin\/bold\/normal\/ece3a1d82f18b60bcce0211725c476aa.woff) format(\"woff\")\n  }\n\n  #sib-container input:-ms-input-placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container input::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container textarea::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container a {\n    text-decoration: underline;\n    color: #2BB2FC;\n  }\n<\/style>\n<link rel=\"stylesheet\" href=\"https:\/\/sibforms.com\/forms\/end-form\/build\/sib-styles.css\">\n<!--  END - We recommend to place the above code in head tag of your website html -->\n\n<!-- START - We recommend to place the below code where you want the form in your website html  -->\n<div class=\"sib-form\" style=\"text-align: center;\n         background-color: #EFF2F7;                                 \">\n  <div id=\"sib-form-container\" class=\"sib-form-container\">\n    <div id=\"error-message\" class=\"sib-form-message-panel\" style=\"font-size:16px; text-align:left; font-family:&quot;Helvetica&quot;, sans-serif; color:#661d1d; background-color:#ffeded; border-radius:3px; border-color:#ff4949;max-width:540px;\">\n      <div class=\"sib-form-message-panel_text sib-form-message-panel_text--center\">\n        <svg viewBox=\"0 0 512 512\" class=\"sib-icon sib-notification__icon\">\n          <path d=\"M256 40c118.621 0 216 96.075 216 216 0 119.291-96.61 216-216 216-119.244 0-216-96.562-216-216 0-119.203 96.602-216 216-216m0-32C119.043 8 8 119.083 8 256c0 136.997 111.043 248 248 248s248-111.003 248-248C504 119.083 392.957 8 256 8zm-11.49 120h22.979c6.823 0 12.274 5.682 11.99 12.5l-7 168c-.268 6.428-5.556 11.5-11.99 11.5h-8.979c-6.433 0-11.722-5.073-11.99-11.5l-7-168c-.283-6.818 5.167-12.5 11.99-12.5zM256 340c-15.464 0-28 12.536-28 28s12.536 28 28 28 28-12.536 28-28-12.536-28-28-28z\" \/>\n        <\/svg>\n        <span class=\"sib-form-message-panel__inner-text\">\n                          Sua inscri\u00e7\u00e3o n\u00e3o pode ser salva, tente novamente.\n                      <\/span>\n      <\/div>\n    <\/div>\n    <div><\/div>\n    <div id=\"success-message\" class=\"sib-form-message-panel\" style=\"font-size:16px; text-align:left; font-family:&quot;Helvetica&quot;, sans-serif; color:#085229; background-color:#e7faf0; border-radius:3px; border-color:#13ce66;max-width:540px;\">\n      <div class=\"sib-form-message-panel_text sib-form-message-panel_text--center\">\n        <svg viewBox=\"0 0 512 512\" class=\"sib-icon sib-notification__icon\">\n          <path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 464c-118.664 0-216-96.055-216-216 0-118.663 96.055-216 216-216 118.664 0 216 96.055 216 216 0 118.663-96.055 216-216 216zm141.63-274.961L217.15 376.071c-4.705 4.667-12.303 4.637-16.97-.068l-85.878-86.572c-4.667-4.705-4.637-12.303.068-16.97l8.52-8.451c4.705-4.667 12.303-4.637 16.97.068l68.976 69.533 163.441-162.13c4.705-4.667 12.303-4.637 16.97.068l8.451 8.52c4.668 4.705 4.637 12.303-.068 16.97z\" \/>\n        <\/svg>\n        <span class=\"sib-form-message-panel__inner-text\">\n                          Sua inscri\u00e7\u00e3o foi bem sucedida\n                      <\/span>\n      <\/div>\n    <\/div>\n    <div><\/div>\n    <div id=\"sib-container\" class=\"sib-container--large sib-container--vertical\" style=\"text-align:center; 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O WordPress \u00e9 compat\u00edvel com diversos plugins<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Voce_sabe_o_que_sao_plugins\"><\/span>Voc\u00ea sabe o que s\u00e3o plugins?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Plugins s\u00e3o como extens\u00f5es que voc\u00ea adiciona ao seu site, s\u00e3o diversas as funcionalidades e finalidades dos plugins, e na grande maioria das vezes os plugins s\u00e3o utilizados para melhorar seu site, que por consequ\u00eancia melhora a experi\u00eancia do usu\u00e1rio.<\/p>\n\n\n\n<p>Um exemplo de plugin muito utilizado nos sites WordPress \u00e9 o Yoast SEO. Este plugin tem a fun\u00e7\u00e3o de mostrar ao dono do site como est\u00e1 o SEO do site.<\/p>\n\n\n\n<p>Tomando como exemplo, ao escrever um artigo para o seu site, o Yoast SEO mostra como est\u00e1 o SEO deste artigo, apresentando o que precisa de melhoria, o que est\u00e1 bom, pontua\u00e7\u00e3o de SEO, e outros.<\/p>\n\n\n\n<p>No <a href=\"https:\/\/wordpress.org\/plugins\/\" target=\"_blank\" rel=\"noreferrer noopener\">diret\u00f3rio de plugins do WordPress<\/a> h\u00e1 milhares de plugins dispon\u00edveis e gr\u00e1tis, ao todo s\u00e3o mais de 50 mil plugins dispon\u00edveis.<\/p>\n\n\n\n<p>E adicionar e instalar plugins lembre-se: n\u00e3o adicione plugins apenas por adicionar, priorize o que deve ser priorizado, como seguran\u00e7a, SEO, velocidade do site e em seguida adicione outros plugins que v\u00e3o de fato ajudar seu site, atender sua demanda e tamb\u00e9m melhorar a experi\u00eancia do usu\u00e1rio.<\/p>\n\n\n\n<p>Os plugins tamb\u00e9m s\u00e3o de f\u00e1cil instala\u00e7\u00e3o, basta selecionar o plugin, instalar e ativar para que desempenhe sua fun\u00e7\u00e3o.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_%E2%80%93_Facilita_a_otimizacao_para_SEO\"><\/span>6 &#8211; Facilita a otimiza\u00e7\u00e3o para SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Competir pelas primeiras posi\u00e7\u00f5es na rede de pesquisa do Google \u00e9 o desejo de todos que possuem o site, e o WordPress, de forma natural, j\u00e1 vem otimizado para SEO, devido \u00e0s suas configura\u00e7\u00f5es e .<\/p>\n\n\n\n<p>Outra caracter\u00edstica muito importante e que facilita o SEO \u00e9 a op\u00e7\u00e3o de instalar plugins de SEO, sendo o <a href=\"https:\/\/br.wordpress.org\/plugins\/wordpress-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yoast SEO<\/a> o mais comum, o mais utilizado.<\/p>\n\n\n\n<p>Al\u00e9m disso, o WordPress conta com outras funcionalidades que otimizam o seu site nos motores de busca do Google.<\/p>\n\n\n\n<p>Este \u00e9 um importante benef\u00edcio de possuir um site WordPress, o SEO n\u00e3o pode ser deixado de lado, SEO bem trabalhado \u00e9 tr\u00e1fego de gra\u00e7a para seu site e mais chances de cada vez mais convers\u00f5es para o seu neg\u00f3cio.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_%E2%80%93_Possui_atualizacoes_de_seguranca\"><\/span>7 &#8211; Possui atualiza\u00e7\u00f5es de seguran\u00e7a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Anualmente o WordPress possui geralmente de 3 a 4 atualiza\u00e7\u00f5es de seguran\u00e7a.<\/p>\n\n\n\n<p>A seguran\u00e7a \u00e9 muito importante para voc\u00ea e para o seu site, afinal essa \u00e9 uma vertente que afeta diretamente voc\u00ea e os usu\u00e1rios do seu site.&nbsp;<\/p>\n\n\n\n<p>Se seu site n\u00e3o \u00e9 seguro para a navega\u00e7\u00e3o, o Google tende a desencoraj\u00e1-lo nos mecanismos de busca, e isso al\u00e9m das perdas que s\u00e3o atreladas aos usu\u00e1rios e \u00e0 voc\u00ea.<\/p>\n\n\n\n<p>Por possuir atualiza\u00e7\u00f5es de seguran\u00e7a e contar com inova\u00e7\u00f5es cada vez mais, o WordPress acaba por se tornar uma \u00f3tima op\u00e7\u00e3o para quem possui um site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusao\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O WordPress \u00e9 a ferramenta de cria\u00e7\u00e3o de sites mais utilizada no mundo. Escolher o WordPress para a cria\u00e7\u00e3o do site do seu neg\u00f3cio facilita bastante o desenvolvimento do site.<\/p>\n\n\n\n<p>Al\u00e9m de ser gratuito e de f\u00e1cil instala\u00e7\u00e3o, o WordPress \u00e9 de f\u00e1cil configura\u00e7\u00e3o e seu site fica pronto rapidamente, fora isso possui melhor acessibilidade, navega\u00e7\u00e3o e \u00e9 excelente para o usu\u00e1rio.<\/p>\n\n\n\n<p>H\u00e1 diversas funcionalidades no WordPress, funcionalidades essas que v\u00e3o gerar muitos benef\u00edcios para o seu neg\u00f3cio, e voc\u00ea p\u00f4de conferir 7 benef\u00edcios de possuir um site WordPress.<\/p>\n\n\n\n<p>Com o que vimos neste artigo, chegamos \u00e0 conclus\u00e3o que vale a pena utilizar o WordPress para a cria\u00e7\u00e3o e desenvolvimento do seu site, afinal, n\u00e3o \u00e9 necess\u00e1rio conhecimento em programa\u00e7\u00e3o para programar seu site do zero, e \u00e9 totalmente intuitivo trabalhar com esta ferramenta que \u00e9 a op\u00e7\u00e3o da maioria na cria\u00e7\u00e3o do site.<\/p>\n\n\n\n<p>E aqui fica um convite nosso, insira abaixo seu nome e email e receba nossos conte\u00fados em primeira m\u00e3o diretamente no seu email!<\/p>\n\n\n\n<div class=\"wp-block-contact-form-7-contact-form-selector\">[contact-form-7 id=&#8221;1007&#8243; title=&#8221;Lista de emails&#8221;]<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Em 2018, uma pesquisa foi realizada pela Hubspot e teve como conclus\u00e3o que empresas que possuem um site ou blog [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":2351,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8,9],"tags":[348,345,347,314,346,344],"class_list":["post-2347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empreendedorismo","category-marketing","tag-beneficios","tag-blog","tag-blogs","tag-site","tag-sites","tag-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 benef\u00edcios de possuir um site Wordpress. 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